Social Analytics is where you can monitor, analyze and improve your brand performance.
Analytics gives an overview of your post engagement metrics such as Shares, Likes, Comments, Clicks, and Posts.
The Header level has individual metric count captured in selected date range and publisher, which also gives a view of how the metric is performed with % increased/ decreased.
The engagement graph will show trends for the last 30 days by default including metrics such as Shares, Comments, Likes, and Clicks.
This engagement graph will also have bubbles for previewing the posts published each day and engagements for each post.
Engagement graphs can be filtered and compared by selecting any one metric with publisher and date range.
The Impressions graph shows trends of cumulative post impressions for the selected time period.
Below that we have Follower growth for the selected time period which shows the total number of followers on the current date v/s the previous period.
You can download analytics and view them in PDF by clicking download report.
The date and publisher filter will be honoured by all graphs and metrics on the screen.